What gives life meaning? Filmmaker Alan Zweig is on a mission to find out. Inspired by Toronto author Ray Robertson's book Why Not?: Fifteen Reasons to Live, Zweig talks to various people about love, solitude, critical mind, art, individuality, home, work, humour, friendship, intoxication, praise, meaning, body, duty, and death. Their answers provide a thoughtful and searching examination of the nature of human happiness and the profound events that can unexpectedly change the course of a life.